by Penny Sansevieri | Apr 17, 2018 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 7 minutesIf you’ve never considered trying to sell more books internationally, maybe you should. English is the primary language spoken lots of places, with around 20% of the world speaking and reading it. That translates to 1.5 billion people. If that...
by Penny Sansevieri | Apr 11, 2018 | Social Media for Authors
Reading Time: 4 minutesPrep your time and space. Creating video content is actually the fun part, trust me. The real work comes with the preparation. Decide where you’re going to do your video, make sure the lighting is good, make sure the space is clean and...
by Penny Sansevieri | Apr 6, 2018 | Book Marketing Basics
Reading Time: 3 minutesAuthor marketing can take up a lot of time and let’s be honest, it’s not totally free. So I’d like to balance out some of the tougher, more costly strategies with things you can do to improve your overall author marketing with minimal effort and...
by Penny Sansevieri | Apr 4, 2018 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 6 minutesIn the ongoing effort to sell more books in a saturated market, more and more authors are competing for book bloggers’ attention, and this means you’ve got to really step up your game when it comes to reaching out to them for publicity. And...
by Penny Sansevieri | Mar 30, 2018 | Book Marketing Basics
Reading Time: 3 minutesI’ve had a lot going on recently. Lots of great changes and new books coming out, so I’ll be honest – I’m pumped – and I’m in the mood to talk book marketing truth bombs. In case you haven’t noticed, the market is cutthroat. And I’m done with...