by Penny Sansevieri | Apr 28, 2022 | Podcast for Authors
Reading Time: 5 minutes We really designed this book marketing podcast episode around aspects of publishing and book marketing that we really see authors stressing about, and stressing about unnecessarily – or because there’s a lack of understanding of how this all...
by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
by Penny Sansevieri | Mar 31, 2022 | Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, Zeroing in on Your Real Reader Market, we unpack the pitfalls of not understanding who your real markets are, and why and how to stay laser focused on who your audience is! We love creativity, but...
by Penny Sansevieri | Mar 17, 2022 | Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, An Easy Way to Spend More Time Writing, we talk about the secret to spending more time focused on your publishing schedule without your marketing and brand suffering — which is hiring a virtual...
by Penny Sansevieri | Mar 1, 2022 | Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, Rallying Your People: Superfans and Street Teams, we talk about Superfans and Street Teams and what they can do for your longevity as an author! There are some major differences between them, but both are...
by Penny Sansevieri | Feb 8, 2022 | Podcast for Authors
Reading Time: 2 minutes While some authors are super strategic about what they’re doing – many authors treat launching a book like the Field of Dreams, remember that movie? Sure, It may seem fun just to let the creative juices flow, launch your dreams onto Amazon and...