by Penny Sansevieri | Jan 26, 2023 | Podcast for Authors
Reading Time: 2 minutesWithout question, the best marketing plans for authors focus on the right things at the right time. Maybe that sounds obvious? But we talk to a lot of authors that find themselves in a tailspin of not know what to do, so they buy everything they...
by Penny Sansevieri | Jan 19, 2023 | Podcast for Authors
Reading Time: 2 minutesComing up with clever book promotions and marketing ideas feels like a full time job on most days. And I appreciate that so many authors are getting savvy to the fact that that’s the reality, and I’ve been consulting with a lot of...
by Penny Sansevieri | Dec 29, 2022 | Amazon Updates & Marketing Tips, Podcast for Authors
Reading Time: 2 minutesAmazon marketing is critical in publishing, whether you love or hate Amazon, or land somewhere in between, it’s still the number one bookseller in the world – so unless you’d rather remain obscure instead of playing nice, get...
by Penny Sansevieri | Dec 27, 2022 | Podcast for Authors
Reading Time: 2 minutesWe’ve always been fans of using discounted Kindle books to help our clients find more readers. Sometimes authors give us a little push back, mostly because they’re too focused on short term ROI and not focused enough on long-term...
by Penny Sansevieri | Dec 22, 2022 | Podcast for Authors
Reading Time: 2 minutesLearning how to build an audience is a never-ending job, because things will inevitably change as genres shift, publishing evolves, and as book discovery grows! But don’t get overwhelmed, this is a good thing, because nothing is...
by Penny Sansevieri | Dec 20, 2022 | Podcast for Authors, Social Media for Authors
Reading Time: 2 minutesIf you’re a consistent follower of the blog you’ve likely noticed we’ve been featuring episodes of our podcast lately, and we’re doing that to draw attention to important topics, like using Instagram for books, in ways...