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The Best Marketing Plans Don’t Waste Any Money

The Best Marketing Plans Don’t Waste Any Money

by Penny Sansevieri | Jan 26, 2023 | Podcast for Authors

Reading Time: 2 minutesWithout question, the best marketing plans for authors focus on the right things at the right time. Maybe that sounds obvious? But we talk to a lot of authors that find themselves in a tailspin of not know what to do, so they buy everything they...
Get More From Your Book Promotions and Marketing Efforts

Get More From Your Book Promotions and Marketing Efforts

by Penny Sansevieri | Jan 19, 2023 | Podcast for Authors

Reading Time: 2 minutesComing up with clever book promotions and marketing ideas feels like a full time job on most days. And I appreciate that so many authors are getting savvy to the fact that that’s the reality, and I’ve been consulting with a lot of...
Become an Amazon Marketing Ninja

Become an Amazon Marketing Ninja

by Penny Sansevieri | Dec 29, 2022 | Amazon Updates & Marketing Tips, Podcast for Authors

Reading Time: 2 minutesAmazon marketing is critical in publishing, whether you love or hate Amazon, or land somewhere in between, it’s still the number one bookseller in the world – so unless you’d rather remain obscure instead of playing nice, get...
Become an Amazon Marketing Ninja

Make the Most Out of a Discounted Kindle Book

by Penny Sansevieri | Dec 27, 2022 | Podcast for Authors

Reading Time: 2 minutesWe’ve always been fans of using discounted Kindle books to help our clients find more readers. Sometimes authors give us a little push back, mostly because they’re too focused on short term ROI and not focused enough on long-term...
Become an Amazon Marketing Ninja

Build an Audience with BookBub from the Book Marketing Tips & Author Success Podcast

by Penny Sansevieri | Dec 22, 2022 | Podcast for Authors

Reading Time: 2 minutesLearning how to build an audience is a never-ending job, because things will inevitably change as genres shift, publishing evolves, and as book discovery grows! But don’t get overwhelmed, this is a good thing, because nothing is...
Become an Amazon Marketing Ninja

How to Use Instagram for Books from the Book Marketing Tips & Author Success Podcast

by Penny Sansevieri | Dec 20, 2022 | Podcast for Authors, Social Media for Authors

Reading Time: 2 minutesIf you’re a consistent follower of the blog you’ve likely noticed we’ve been featuring episodes of our podcast lately, and we’re doing that to draw attention to important topics, like using Instagram for books, in ways...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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