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What Authors Need to Know About Amazon Book Descriptions

What Authors Need to Know About Amazon Book Descriptions

by Penny Sansevieri | Jul 4, 2024 | Podcast for Authors

Reading Time: < 1 minuteIn this eye-opening episode we dive into the latest updates that are shaking up the way Amazon book descriptions are managed on the platform. For authors who use Author Central, these changes are crucial to understand if you want to keep...
What Authors Need to Know About Amazon Book Descriptions

Choosing an Author Name Format: Critical Mistakes to Avoid

by Penny Sansevieri | Jun 27, 2024 | Podcast for Authors

Reading Time: < 1 minuteWelcome to a pivotal episode of our show where we shine a spotlight on a crucial aspect of the publishing process: how your name appears on Amazon. Join us as we dissect the intricacies that can make or break an author’s visibility and...
What Authors Need to Know About Amazon Book Descriptions

Buyers vs. Readers And Why They May Be Different People

by Penny Sansevieri | Jun 20, 2024 | Podcast for Authors

Reading Time: < 1 minuteAre you marketing to the wrong audience? As authors, we often find ourselves inadvertently targeting the wrong demographic, because while the reader may be obvious, they’re not always the individuals buying or recommending (or gifting)...
What Authors Need to Know About Amazon Book Descriptions

Getting Book Endorsements: Everything You Need to Know

by Penny Sansevieri | Jun 13, 2024 | Podcast for Authors

Reading Time: < 1 minuteIn this episode we’re talking about book endorsements, getting them, timing them, and what to do with them once they start coming in. Whether you’re a seasoned author or a newbie, you’re going to want our tips and advice!...
What Authors Need to Know About Amazon Book Descriptions

Mastering Nonfiction Book Descriptions: A Guide to Turning Browsers into Buyers

by Penny Sansevieri | Jun 6, 2024 | Podcast for Authors

Reading Time: < 1 minuteIn this week’s episode, we’re unpacking the crucial role of Nonfiction Amazon retail pages. Join us for an in-depth exploration of the pitfalls and common mistakes that can hinder your success in the competitive world of online...
What Authors Need to Know About Amazon Book Descriptions

Behind the Curtain: Unveiling the Secrets of Success in Book Publishing

by Penny Sansevieri | May 30, 2024 | Podcast for Authors

Reading Time: 2 minutesIn this episode Penny and Amy, the dynamic duo behind a successful book marketing and PR firm, invite listeners to join them for an intimate peek behind the curtain of their collaborative journey. While their chemistry is often praised,...
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Recent Articles

  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Fiction Book Marketing Case Study: Fixing the Retail Signals Holding a Book Back
  • Why Every Author Should Have a Library Marketing Strategy
  • Why Holiday Book Marketing Starts Months Before the Holidays

Recent Posts

  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Fiction Book Marketing Case Study: Fixing the Retail Signals Holding a Book Back
  • Why Every Author Should Have a Library Marketing Strategy
  • Why Holiday Book Marketing Starts Months Before the Holidays

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