Book Marketing Tips & Author Branding Advice
How to Find Readers for My Book: A Practical Guide to Targeting the Right Audience
Many authors assume that writing a strong book guarantees an audience, but the market rewards clarity long before it rewards creativity. A brilliant story or well-researched nonfiction manuscript will still struggle if readers can’t instantly understand where it...
Book Publicity Services: What They Are, How to Choose, and How to Avoid Costly Mistakes
Book publicity is one of the most confusing parts of being an author. There are countless companies offering everything from “guaranteed bestseller campaigns” to “Hollywood book-to-film deals,” and let’s be honest — a lot of what’s out there isn’t credible. In fact...
Sustainable Marketing for Authors: How to Promote Your Book Without Burning Out
Burnout creeps up on authors because the modern book-marketing playbook rewards activity more than impact. Everywhere you look, someone is telling you to run ads, post daily, pitch media, grow your list, join groups, go on tour, and somehow write the next book. This...
How to Get My Book Noticed: Modern Media Readiness for Today’s Authors
Most authors think media training begins and ends with preparing for TV, radio, or a formal interview—but that mindset belongs to an earlier era of publishing. Today, everything you post or say online is media: an Instagram story, a Goodreads reply, a 30-second...
10 Book Marketing Campaigns That Drive Real Results
If you’ve ever felt like you’re “doing all the things” but it feels like nothing is working, you’re not alone. Many authors piece together tactics they’ve maybe heard about on social media, from other writers, or in Facebook groups—without a bigger plan or a true...
The Book Marketing Strategies That Actually Work in 2026: Ditch Luck, Build Systems
Many authors enter marketing with a quiet hope for a lightning strike—a viral post, a breakout review, a golden-ticket launch. The publishing reality is less cinematic and more cumulative. The authors who build lasting careers aren’t the ones who bank on luck; they’re...
Amazon Optimization for Authors: A Practical Guide to Winning the A10 Era
Amazon’s A10 shift changed the rules for authors—but not in the way many feared. Rather than punishing indies, the update rewards signals only real authors can generate: relevant traffic from outside Amazon, strong reader engagement, and a clean, useful product page....
Best Book Marketing Campaigns: 12 Proven Examples That Still Work Today
Marketing a book is never about luck or flashy campaigns. Instead it’s about strategy, timing, and understanding what truly moves readers to click the buy button. Over the past 25 years, my team and I have analyzed thousands of campaigns across genres, from debut...
Book Marketing Mistakes: How to Fix the “Monsters” That Haunt Authors
Quick Answers: What are common book marketing mistakes? Fragmented platform, off-brand visuals, bad contracts, cold list, untargeted ads. How do I avoid them? Audit channels, align branding, keep dashboard control, email monthly, focus on 1–2 platforms, measure...
Pitching Book Reviewers: How to Stand Out in a Crowded Inbox
Every author dreams of that glowing review—but pitching book reviewers isn’t just about sending a copy and hoping for magic. Reviewers, influencers, and book bloggers are inundated with hundreds of titles every month. The difference between being skimmed and being...
WHY YOUR AUTHOR EDUCATION MATTERS
As the longest-lasting book marketing agency in publishing, we will honestly tell you that your author education carries more weight than you realize.
Why? Because you are your brand, and you are the foundation for your success.
And working with a book marketing company like AME helps build off that foundation. Whether you’re searching for expert author marketing services or guidance from top book marketing experts, we’re here to help you show up for yourself!
Dig through our blog to stay on top of all things Amazon, Goodreads, BookBub, designing special promotions, planning for a successful first book release (or your 20th), tips for publishing with the right format, price, and cover, and advice for hiring the right book marketing consultant. You’ll also find strategies from professional book marketers, insights into leveraging book advertisers, and practical tips for navigating the ever-changing publishing landscape.
And subscribe to our author podcast to stay on top of what’s going on in the industry. Learn how to avoid common author mistakes, take your brand to the next level with local promotions, create a strong website, generate more newsletter conversions, and uncover the secrets to better engagement on social media. We’ll also share the honest truth about what it takes to impress influencers and the media, straight from our team of book marketing experts.
We offer tailored marketing services for authors because we want to see you succeed, both on your own and with our help.
If you’re still not convinced, check out our client reviews page! You’ll see honest feedback about what it takes to compete, how much they’ve learned along the way, and why partnering with a book marketing agency like ours can make all the difference.
Whether you’re a debut author or a seasoned veteran, there’s always more to learn. And with our proven track record as one of the most trusted book marketers in the industry, we’re confident we’re the book marketing company you need in your corner.