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Why Knowing Your Reader May Help You Sell More Books

Why Knowing Your Reader May Help You Sell More Books

by Penny Sansevieri | Sep 11, 2018 | Bestseller Essentials

Reading Time: 10 minutesOne of the biggest book marketing blunders is this: not knowing who your reader is. We’ve talked about this before, with our reader profile (download my free reader profile brainstorm worksheet here), but this goes actually deeper than that....
6 Ways Video Blogging Can Save Your Author Promotion

6 Ways Video Blogging Can Save Your Author Promotion

by Penny Sansevieri | Sep 4, 2018 | Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesVideo blogging isn’t a new concept for a lot of industries, but I don’t see it enough in author promotion. Personally, I can understand if the hesitation is about being “video ready” – I don’t love the prep work for video blogging, you have to...
Marketing a Memoir: 5 Crucial Things to Consider

Marketing a Memoir: 5 Crucial Things to Consider

by Penny Sansevieri | Aug 29, 2018 | Book Marketing Basics

Reading Time: 5 minutesWe Love Memoirs Day is on August 31 so I wanted to show some love to our memoir authors and discuss some really important things that need to be considered when writing and marketing a memoir. Is your story marketable? Sounds pretty basic, but...
Marketing Poetry and How to Find More Readers

Marketing Poetry and How to Find More Readers

by Penny Sansevieri | Aug 23, 2018 | Book Marketing Basics

Reading Time: 5 minutesIt was National Poet’s Day this week and in honor of that special literary holiday I thought it was appropriate to give poets some love, and talk about specific strategies for marketing poetry and improving your book discovery. Because I think a...
Amazon Top Reviewer Secrets: The Must-Read Tell-All

Amazon Top Reviewer Secrets: The Must-Read Tell-All

by Penny Sansevieri | Aug 22, 2018 | Amazon Updates & Marketing Tips, Getting More Book Reviews

Reading Time: 11 minutesWhen you’re pitching Amazon Top Reviewers, have you ever wondered about the things they love, and the things that will absolutely get you shoved to the bottom of their book review consideration pile? We thought so, too, which is why we took...
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Recent Articles

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

Recent Posts

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

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