I love a good romance and working with romance authors is a true passion of mine. Romance is an incredibly popular and potentially lucrative genre, and one that book marketers like us are always excited to help authors excel in. With its vast audience, it’s essential to have the right author marketing services to stand out.
Over the years, we’ve worked with countless genres and subgenres of romance. From sweet contemporary to sizzling paranormal, historical to LGBTQ+ romance, we’ve seen it all. No matter the subgenre, romance always revolves around relationships—and that’s where we focus our marketing services for authors.
Our goal is to help romance authors build meaningful relationships with the readers that matter most. Since romance readers are some of the most loyal and voracious fans, connecting with them in the right way is critical. During our intro call, we’ll dive into who your ideal readers are and how to turn them into lifelong fans.
Unlike many book marketing agencies that promise flashy campaigns, we focus on what truly drives book sales: relationships and word-of-mouth. Did you know 95% of books are sold this way? Think about the last book you read—how did you hear about it?
Book promotion has evolved drastically in recent years. Successful author marketing isn’t about waiting for readers to find you—it’s about going where they are. Our book marketing services prioritize building quality relationships and engaging directly with readers.
For romance authors, that means focusing on strategies that last. You won’t hear us suggesting costly display ads or pitching network morning shows, because while those may seem impressive, they often lack staying power. Many romance authors come to us after spending big with other book advertisers or book marketing consultants who promised quick results but didn’t deliver long-term benefits.
Instead, we focus on what works: optimizing your Amazon presence, generating reviews, and targeting influencers who have the trust of your audience. This includes Bookstagrammers, reviewers with dedicated followings, and active reader groups on platforms like Facebook.
Our team of book marketing experts knows how to foster these connections and build a solid foundation for your success. Whether you’re launching your first romance novel or looking to breathe new life into a backlist, our tailored author marketing services are here to help you create lasting relationships with readers and grow your fanbase.
Ready to start? Let’s make your romance book the next big love story readers can’t put down.
Get in touch to schedule your call today! And don’t forget to follow and listen to our Book Marketing Tips and Author Success podcast!
