Book Marketing Tips & Author Branding Advice

5 Unique Book Marketing Strategies for Goodreads

5 Unique Book Marketing Strategies for Goodreads

UPDATED: Bonus tip added below! Many authors still have mixed feelings about Goodreads, but the reality is, if you want to sell more books, you need to engage with dedicated readers. And there’s no better place to find dedicated readers than on Goodreads. Every solid...

How To Sell More Books When Facebook Fails You

How To Sell More Books When Facebook Fails You

Late last year, Facebook rolled out a big algorithm change, which scared a lot of authors. It sank a lot of pages in terms of visibility, changed how authors sell more books and book marketing goals in general. The thing is, while social media sites like Facebook are...

How to Price Your E-Book for More Consistent Sales

How to Price Your E-Book for More Consistent Sales

How do you price your e-Book to maximize on sales potential? I get this question all the time. Sadly there’s no silver bullet book marketing strategy that will secure you success every time. There are some factors to keep in mind that should put you in the ballpark....

Increase Your Book Sales with Smart eBook Stacking!

Increase Your Book Sales with Smart eBook Stacking!

Bookbub is a great way to build an audience and to increase book sales, which is always the goal. For most authors, getting a Bookbub deal is a crowning achievement. Bookbub deals not only increase exposure, but paid deals can also greatly increase your revenue, too....

5 Reasons Goodreads is a Book Marketing Staple

5 Reasons Goodreads is a Book Marketing Staple

Goodreads has mixed reviews at best when I chat book marketing strategies with authors at conferences, but I really want 2018 to be about maximizing on YOU, on using what makes you unique to sell more books, and Goodreads is a great platform for achieving that goal....

New Year’s Resolutions for Indie Authors

New Year’s Resolutions for Indie Authors

It's that time of the year where we as indie authors need to reflect back on our book marketing.  Think about what you did and didn't do? What can you do better? Here are the strategies that I suggest to do more as an indie author in 2018. [Tweet "What resolutions are...

5 Ways to Boost Your Indie Author Brand with Images

5 Ways to Boost Your Indie Author Brand with Images

There’s only one you. Hear me out, because as an indie author, it’s your strongest selling point, if you play your book marketing cards right. Every author has written a book. So what sets you apart? Your brand. Yes, as an indie author you need to think of yourself as...

Indie Author End of Year Book Marketing Checklist

Indie Author End of Year Book Marketing Checklist

Update your website I don’t mean an entire overhaul but our indie author brands really do develop over the years, and what you wanted to portray at the start of your career may be very different than the direction you’ve taken. Don’t update it so much you’re...

Improve Your Next Release with Smarter Book Marketing

Improve Your Next Release with Smarter Book Marketing

As indie authors, we all know that it’s important to continually develop new book marketing strategies. But most of the time we forget what a crucial role our target buyer markets play. [Tweet "As indie authors, we must never forget that we have the best book...

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Dig through our blog to stay on top of all things Amazon, Goodreads, BookBub, designing special promotions, planning for a successful first book release (or your 20th), tips for publishing with the right format, price, and cover, and advice for hiring the right book marketing consultant. You’ll also find strategies from professional book marketers, insights into leveraging book advertisers, and practical tips for navigating the ever-changing publishing landscape.

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