by Penny Sansevieri | Feb 9, 2018 | Book Marketing Basics, Social Media for Authors
Reading Time: 3 minutesVideo is everywhere and it’s the next wave in book marketing so if you want to sell more books you’ll have to get over your fear of video (it’s real, I have it, I’m with you) and get on board with a YouTube marketing plan. Because what sets...
by Penny Sansevieri | Feb 7, 2018 | Bestseller Essentials, Book Marketing Basics
Reading Time: 4 minutesAlmost every author that reaches out to me wants to sell more books, so you’re not alone. But surprisingly, aside from doing no marketing, the number one hurdle is often the book cover design. Unfortunately this is a much more common problem for...
by Penny Sansevieri | Jan 31, 2018 | Book Marketing Basics
Reading Time: 3 minutesWelcome to our list of February observances and content ideas for your monthly book marketing plan! If you haven’t downloaded our Monthly Book Marketing Planner yet you can grab that here! Remember, without regular connections to readers, you’re...
by Penny Sansevieri | Jan 26, 2018 | Book Marketing Basics
Reading Time: 3 minutesUPDATED: Bonus tip added below! Many authors still have mixed feelings about Goodreads, but the reality is, if you want to sell more books, you need to engage with dedicated readers. And there’s no better place to find dedicated readers than on...
by Penny Sansevieri | Jan 15, 2018 | Book Marketing Basics, Social Media for Authors
Reading Time: 7 minutesLate last year, Facebook rolled out a big algorithm change, which scared a lot of authors. It sank a lot of pages in terms of visibility, changed how authors sell more books and book marketing goals in general. The thing is, while social media...