by Penny Sansevieri | Dec 22, 2017 | Book Marketing Basics
Reading Time: 4 minutesThere’s only one you. Hear me out, because as an indie author, it’s your strongest selling point, if you play your book marketing cards right. Every author has written a book. So what sets you apart? Your brand. Yes, as an indie author you need...
by Penny Sansevieri | Dec 20, 2017 | Book Marketing Basics
Reading Time: 4 minutesUpdate your website I don’t mean an entire overhaul but our indie author brands really do develop over the years, and what you wanted to portray at the start of your career may be very different than the direction you’ve taken. Don’t update it...
by Penny Sansevieri | Dec 4, 2017 | Book Marketing Basics
Reading Time: 6 minutesI’m really glad Anne R. Allen agreed to do a guest post for my book marketing blog! She’s a multi-award winning blogger and the author of ten novels, including the bestselling Camilla Randall Mysteries. You’re in good hands! — If you...
by Penny Sansevieri | Oct 13, 2017 | Book Marketing Basics
Reading Time: 3 minutesWe read a lot about what’s working for indie authors in book marketing. I don’t think we discuss what’s not working enough. So here’s a short list of strategies that you need to drop today. Or if you’re looking for a book marketing company or...