by Penny Sansevieri | Sep 9, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 3 minutesSelf publishing a book is really an exciting, frustrating, and emotional time, and it’s easy to lose focus along the way – believe me, I know – because I have Book to Bestseller releasing this fall and it’s been a...
by Penny Sansevieri | Aug 17, 2021 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 4 minutesWhen it comes to how to market a self-published book, I have to admit that local media pitching is one of my fun and maybe best-kept secrets. (Not anymore!) Why? Well, for one, local media is one of the most underused resources for authors, and...
by Penny Sansevieri | Aug 12, 2021 | Book Marketing Basics, Podcast for Authors
Reading Time: 3 minutesThis recap of “The Surprising Ways Book Reviews Can Help Launch Your Success” from the Book Marketing Tips & Author Success podcast is one of several episodes where we talk about how to market your book and, at the same time, make you a...
by Penny Sansevieri | Oct 6, 2020 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesWant to know the key to successful book marketing for self published authors? A healthy obsession with your readers. It’s surprising how many authors jump into publishing without knowing who they are writing their books for. If you’re writing...
by Penny Sansevieri | Sep 15, 2020 | Podcast for Authors
Reading Time: 3 minutesReaders love Bookbub (what’s not to love about free eBooks?), but authors are sometimes stumped about how to use the platform to sell more self published books. In this episode, we discuss Bookbub’s business model and why it appeals to readers,...